Insane in The Rain is an environmentally conscious brand that produces eco-friendly rainwear made from recycled plastic.
The recycled plastic fabric used is called RPET (or PET), a strong, durable and recyclable material that is used to make the common disposable soda and water bottles.
The old bottles are collected and made into fabric, helping to reduce the amount of waste that ends up in landfills and oceans, and avoiding the use of additional or newly sourced plastic in the brand’s supply chain.
Whoever buys the pieces of this brand, is refusing between 17 and 23 plastic bottles that would end up in the oceans. For a planet free of plastic.
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Sustainable Development Goals
This project addresses an action that promotes the conservation and sustainable use of oceans, seas, and marine resources for sustainable development. This SDG aims to prevent and reduce marine pollution of all kinds, in particular from land-based activities.
To discover businesses that are actively working to contribute to this Sustainable Development Goal, click here.
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➡️ Want to know more about the 17 United Nations Sustainable Development Goals? Click here
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