{"id":34546,"date":"2023-10-25T09:12:08","date_gmt":"2023-10-25T08:12:08","guid":{"rendered":"https:\/\/peggada.com\/lego-promised-to-create-parts-from-recycled-bottles-but-discovered-that-they-were-more-polluting\/"},"modified":"2023-10-27T13:31:44","modified_gmt":"2023-10-27T12:31:44","slug":"lego-promised-to-create-parts-from-recycled-bottles-but-discovered-that-they-were-more-polluting","status":"publish","type":"post","link":"https:\/\/peggada.com\/en\/lego-promised-to-create-parts-from-recycled-bottles-but-discovered-that-they-were-more-polluting\/","title":{"rendered":"Lego promised to create parts from recycled bottles but discovered that they were more polluting"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"34546\" class=\"elementor elementor-34546 elementor-34428\" data-elementor-post-type=\"post\">\n\t\t\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-b463d24 e-flex e-con-boxed e-con e-parent\" data-id=\"b463d24\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9c5b89c elementor-widget elementor-widget-text-editor\" data-id=\"9c5b89c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>After two years of testing, Lego has concluded that the new material made from recycled bottles is more polluting.<\/strong><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-3ee2204 e-flex e-con-boxed e-con e-parent\" data-id=\"3ee2204\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1d6b045 elementor-widget elementor-widget-text-editor\" data-id=\"1d6b045\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">In 2021, Lego announced that it was developing parts made from recycled plastic bottles (PET) to reduce its carbon footprint. After more than two years of testing, the company announced that it had to abandon the project as the material did not reduce carbon dioxide (CO2) emissions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The aim was to develop an alternative to petroleum-based ABS (acrylonitrile-butadiene-styrene), which is currently used in around 80% of the 100 billion parts it manufactures every year. Its manufacture is responsible for a third of the 1.2 million tons emitted each year.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>However, the PET material proved to be a problem because it consumed a lot of energy and wasn&#8217;t as durable, safe or adhesive &#8211; it didn&#8217;t have the snapping power to assemble and disassemble and the blocks broke easily.<\/strong><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Therefore, it was necessary to invest in new equipment, involve new extra steps and add ingredients to give the same consistency to the pieces, which would cause more pollution than petroleum-based plastic, according to a spokesperson&#8217;s statement to <\/span><a href=\"https:\/\/edition.cnn.com\/2023\/09\/25\/business\/lego-abandons-recycled-plastic-bottle-bricks\/index.html\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">CNN<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8220;The level of disruption in production was such that we would have had to change everything in our factories. In the end, the carbon footprint would be bigger. It was disappointing,&#8221; admitted Tim Brooks, head of Lego&#8217;s sustainability department, to the <\/span><a href=\"https:\/\/www.ft.com\/content\/6cad1883-f87a-471d-9688-c1a3c5a0b7dc\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Financial Times.<\/span><\/a><span style=\"font-weight: 400;\">. &#8220;It&#8217;s like trying to make a bicycle out of wood instead of steel.&#8221;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Niels Christiansen, the company&#8217;s CEO, says that &#8220;hundreds and hundreds of alternatives were tested. You just can&#8217;t find a material like that&#8221;. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Even so, the company maintains its commitment to using only sustainable materials in its products until 2032 (and not 2030, as it initially did), while continuing to work on incorporating other recycled plastics and plastics made from alternative sources, such as e-methanol.<\/span><\/p>\n<p><strong>More than 1.2 billion dollars have already been invested in sustainability initiatives to switch to more sustainable alternative materials and reduce carbon emissions by 37% by 2032 (compared to 2019).  <\/strong><\/p>\n<p><span style=\"font-weight: 400;\">The company has also pledged to triple its investment in sustainability to 3 billion dollars a year by 2025. Niels Christiansen assures that this investment will not affect the price of the products.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-4b681be1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4b681be1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4f4c83f8\" data-id=\"4f4c83f8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-44af176f elementor-widget elementor-widget-image\" data-id=\"44af176f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/peggada.com\/wp-content\/uploads\/2022\/05\/photo-01-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail wp-image-12463\" alt=\"\" srcset=\"https:\/\/peggada.com\/wp-content\/uploads\/2022\/05\/photo-01-150x150.jpg 150w, https:\/\/peggada.com\/wp-content\/uploads\/2022\/05\/photo-01-63x63.jpg 63w, https:\/\/peggada.com\/wp-content\/uploads\/2022\/05\/photo-01-84x84.jpg 84w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Author: Sofia Vila Flor<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3adbb5ec\" data-id=\"3adbb5ec\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7367afe9 elementor-widget elementor-widget-heading\" data-id=\"7367afe9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-small\">She could have studied Meteorology and Oceanography but ended up going for Communication. And that's fine because if they don't get their weather predictions right, she wouldn't be the one to change that. She started by looking for sustainable ideas and projects for her university, and since then, she has never stopped (who stops, really?). She loves to watch tv shows, but she watches few because she is demanding. You don't need much to convince her to embrace new, \"greener\" habits and challenges.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-53cc518b elementor-widget elementor-widget-heading\" data-id=\"53cc518b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/peggada.com\/en\/tag\/sofia-vila-flor-en\/\" target=\"_blank\">You can see more of Sofia's articles here.<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-6dc9e122 e-flex e-con-boxed e-con e-parent\" data-id=\"6dc9e122\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5fc234c3 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"5fc234c3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-50461a1e e-flex e-con-boxed e-con e-parent\" data-id=\"50461a1e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-11de710d elementor-widget elementor-widget-heading\" data-id=\"11de710d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Related articles<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-7a9fd79e e-flex e-con-boxed e-con e-parent\" data-id=\"7a9fd79e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-587a116a e-flex e-con-boxed e-con e-parent\" data-id=\"587a116a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-30198ebe elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"30198ebe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-17990959 e-flex e-con-boxed e-con e-parent\" data-id=\"17990959\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3a37a2f8 elementor-widget elementor-widget-text-editor\" data-id=\"3a37a2f8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4>Sustainable Development Goals \ud83c\udf43<\/h4>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-7f583f2e e-flex e-con-boxed e-con e-parent\" data-id=\"7f583f2e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-7643b331 e-con-full e-flex e-con e-child\" data-id=\"7643b331\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c56b38a elementor-widget elementor-widget-image\" data-id=\"3c56b38a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/peggada.com\/wp-content\/uploads\/2022\/10\/ods-12-150x150.png\" class=\"attachment-thumbnail size-thumbnail wp-image-14314\" alt=\"\" srcset=\"https:\/\/peggada.com\/wp-content\/uploads\/2022\/10\/ods-12-150x150.png 150w, https:\/\/peggada.com\/wp-content\/uploads\/2022\/10\/ods-12-63x63.png 63w, https:\/\/peggada.com\/wp-content\/uploads\/2022\/10\/ods-12-84x84.png 84w, https:\/\/peggada.com\/wp-content\/uploads\/2022\/10\/ods-12.png 220w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-550baabd e-con-full e-flex e-con e-child\" data-id=\"550baabd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-45b4227f elementor-widget elementor-widget-text-editor\" data-id=\"45b4227f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>This article promotes an action that encourages the <strong>reduction of waste generation<\/strong> through prevention, reduction, recycling, and reuse.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-10746921 e-flex e-con-boxed e-con e-parent\" data-id=\"10746921\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1eb4cd49 elementor-widget elementor-widget-text-editor\" data-id=\"1eb4cd49\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u27a1\ufe0f To discover more businesses that are aligned with Sustainable Development Goal 12 &#8220;Sustainable Production and Consumption&#8221; <a href=\"https:\/\/peggada.com\/?select=ODS+12&amp;lp_s_loc=&amp;lp_s_tag=&amp;lp_s_cat=&amp;s=home&amp;post_type=listing\">click here<\/a>. <\/p>\n<p>\u27a1\ufe0f For news, tips and interviews about this topic, <a href=\"https:\/\/peggada.com\/en\/tag\/sdg-12\/\">click here<\/a><\/p>\n<p>\u27a1\ufe0f Want to know more about the 17 United Nations Sustainable Development Goals? <a href=\"https:\/\/peggada.com\/en\/sustainable-development-goals\/\">Click here<\/a><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>After two years of testing, Lego has concluded that the new material made from recycled bottles is more polluting. In 2021, Lego announced that it was developing parts made from recycled plastic bottles (PET) to reduce its carbon footprint. After more than two years of testing, the company announced that it had to abandon the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":34434,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[540],"tags":[596,713,2842,2117,2843],"class_list":["post-34546","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-children","tag-lego-en","tag-sdg-12","tag-sofia-vila-flor-en","tag-sustainable-development-goal-12"],"_links":{"self":[{"href":"https:\/\/peggada.com\/en\/wp-json\/wp\/v2\/posts\/34546","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/peggada.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/peggada.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/peggada.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/peggada.com\/en\/wp-json\/wp\/v2\/comments?post=34546"}],"version-history":[{"count":0,"href":"https:\/\/peggada.com\/en\/wp-json\/wp\/v2\/posts\/34546\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/peggada.com\/en\/wp-json\/wp\/v2\/media\/34434"}],"wp:attachment":[{"href":"https:\/\/peggada.com\/en\/wp-json\/wp\/v2\/media?parent=34546"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/peggada.com\/en\/wp-json\/wp\/v2\/categories?post=34546"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/peggada.com\/en\/wp-json\/wp\/v2\/tags?post=34546"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}